The Seoul Metropolitan Government will hold the 「Seoul Global City Competitiveness Forum 2021」 via online for about three and a half hours from 14:00 on November 24 (Wed), under the theme, ‘Unleash Seoul’s Attractiveness’.
「Seoul Global City Competitiveness Forum 2021」 will be co-hosted by the Seoul Metropolitan Government and Joong-Ang Ilbo to strengthen the forum’s status and maximize its spreading effect.
In commemoration of the fist co-hosting of the Seoul Metropolitan Government and Joong-Ang Ilbo, Se-Hoon Oh, Mayor of Seoul, and Jang-Hee Park, CEO of Joong-Ang Ilbo, will attend to deliver a welcome message.
In order to restore Seoul’s global city competitiveness, which has fallen over the past decade, prominent domestic and foreign speakers will accurately diagnose Seoul’s current situation and profoundly discuss developmental strategies for the future.
Seoul announced ‘Seoul Vision 2030’ in September, revealing its desire to make Seoul as the world’s top 5 global city, and presented that global city competitiveness is its top priority.
Starting with a keynote speech by a renowned economist from America, Tyler Cowen, Session 1 (Elevating City Competitiveness) with presentations by global speakers and a discussion meeting, and Sesson 2 (Developing City Attractiveness) with presentations by domestic speakers and a round-table talk, will take place sequentially.
The first session is a contact-free forum that presents the way for global Seoul from overseas perspectives and shares tasks to strengthen Seoul’s urban competitiveness with domestic and foreign speakers.
Arturo Bris, director of IMD World Competitiveness Center which is a world-renowned national competitiveness evaluation agency, Abdo Al Habr of Kearney, a global consulting firm that surveys and announces the level of globalization in major cities around the world every year, and Christopher ‘Kip’ Forbes, a vice-chairman of Forbes media group, will present about urban competitiveness.
Afterward, Joon Han, professor of Sociology at Yonsei University, will proceed to a discussion meeting with Arturo Bris, Abdo Al Habr, Jung-Soo Park (Professor of Economics, Sogang University) and In-Cheol Shin (Professor of Urban Sociology, University of Seoul).
The second session is a section to seek for strategies to leap as a global attractive city. Gil-Yeong Song, vice-chairman of VAIVcompany, Jong-Eun Jeong, professor of Cultural Contents at Sangji University, Jeong-Ah Ryu, senior researcher of Korea Culture and Tourism Institute, and Man-Ki Kim, CEO of FutureJob will present about the fields of culture, beauty and tourism.
A round-table talk will be followed, which is to be moderated by Byeong-Hee Kim, professor of Advertising Creation at Seowon University.
The forum will be held at ‘Seoul-On Virtual Studio’ located in DDP (Dongdaemun Design Plaza). It will be universally livestreamed via an official YouTube channel of Seoul, and anyone who wants to participate can watch it in real time
Jong-Jang Yoon, head of SMG Public Communications Bureau, said, “Through this year’s ‘Seoul Global City Competitiveness Forum 2021’, we want to share Seoul’s lesson and experience to restore urban competitiveness and become a global attractive city.” and said, “I hope that Seoul will be the cornerstone of regaining the past position and moving toward becoming a global leading city in the future.”
「Seoul Global City Competitiveness Forum 2021 Speaker Lis
Profiles of overseas and domestic speakers
|1||Tyler Cowen||Professor of Economics, George Mason University||· 2011’s Top 100 Global Thinkers (Foreign Policy)
· 2011 The most influential economists of the decade (The Economist)
· Author of ‘Big Business’, ‘Stubborn Attachments’, and ‘The Great Stagnation’
|2||Arturo Bris||Director, IMD World Competitiveness Center||· IMD (International Institute for Management Development) Professor of Finance
· Experts in the fields of Corporate Governance, Financial Regulation, and International Evaluation.
|3||Abdo Al Habr||Principal, Kearney||· Co-author of Global Cities Index (GCI) Report 2020, 2021
· Developed national vision for GCC countries
|4||Christopher ‘Kip’ Forbes||Vice-chairman, Forbes||· A member of Seoul International Business Advisory Council (2001~)
· Advisory Board of the Princeton University Art Museum
|5||Joon Han||Professor of Sociology, Yonsei University||· President of the Korean ‘Quality of Life’ Society
· Former Member of the Balanced Economic Division of the National Economic Advisory Council
· Former director of the Korea Institute of Social Sciences
|6||Jung-Soo Park||Professor of Economics, Sogang University||· Director of the Center for Research on Innovation and Competition (CRIC)
· Vice president of the Korea Money and Finance Association (KMFA)
· Director of the National Happiness Fund
· Former president of the Korean Association of Applied Economics
|7||In-CheolShin||Professor of Urban Sociology, University of Seoul||· Editor of the Korean Association for Survey Research
· Member of the Public Opinion Advisory Group, Seoul Metropolitan Government
· Board member of the Korean Sociological Association
|8||Byeong-Hee Kim||Professor of Advertising Creation, Seowon University||· President of the Government Advertising Advisory Committee.
· President of the Seoul Branding Committee
· Former 24th president of the Korea Advertising Society
|9||Gil-Yeong Song||Vice-Chairman, VAIVcompany||· Affiliated Professor, Media Department, Korea University
· Vice-Chairman of the Korea Data Mining Society
|10||Jong-Eun Jeong||Professor of Cultural Contents, Sangji University||· Board Member of the Korean Association of Arts Management
· Board Member of the Korean Association of Culture and Economics
|11||Jeong-Ah Ryu||Senior Researcher, Korea Culture and Tourism Institute||· Former Secretary of Tourism Promotion in the office of Senior Secretary to the president for Education and Culture.
· Former Director of Research Planning and Coordination Office at the Korea Culture and Tourism Institute
|12||Man-Ki Kim||CEO, FutureJob||· Affiliate Professor of Chinese Literature at Sookmyung Women’s University
· Former Policy Advisor of the National Assembly’s Foreign Affairs, Trade and Unification Committee
「Seoul Global City Competitiveness Forum 2021 Program
|Opening||03′||· Opening and Participant Introduction||Moderator|
|Welcome Speech||10′||Welcome Speech
· Se-Hoon Oh, Mayor of Seoul
· Jang-Hee Park, CEO of Joong-Ang Ilbo
|Keynote Speech||15′||· Cities Overcoming Crisis and Developing Further||Tyler Cowen|
|Session 1 (Elevating City Competitiveness)||82′||· Opening Video of Session 1 (07´)|
|· Changing World, Changing City Competitiveness(15´)||Arturo Bris|
|· The Global City: Guidance to our Future (15´)||Abdo Al Habr|
|· The City with Great Anticipation, Seoul (10´)||Christopher ‘Kip’ Forbes|
|· ‘Seoul Vision 2030’ Endorsement Video (01´)|
· Seoul’s Competitiveness from domestic and overseas perspectives (Moderator: Professor Joon Han)(30’)
|Domestic and Overseas speakers|
|Session 2 (Developing City Attractiveness)||85′||· Opening Video of Session 2 (06´)|
|· Seoul, to be Seoul-like(10´)||Gil-Yeong Song|
|· The Next Era of ‘Hallyu’: The Smart and Powerful Strategy of Seoul as a cultural city (10´)||Jong-Eun Jeong|
|· ‘EoGiYeongCha Seoul Taekwondo’ endorsement video (02′)|
|· How to Enhance the Competitiveness of Seoul’s Culture and Tourism (10´)||Jeong-Ah Ryu|
|· Seoul: Central Hub of the Beauty Industry (10´)||Man-Ki Kim|
|· ‘EoGiYeongCha Seoul BTS’ endorsement video (02′)|
· Seoul’s Development Direction and Tasks to be one of the World’s Top 5 Tourist Cities (Moderator: Byeong-Hee Kim) (30´)
|Closing||5′||· Ending||Closing Video|
「Seoul Global City Competitiveness Forum 2021 Poster