SEOUL, SOUTH KOREA, January 5, 2022 – The Seoul Metropolitan Government (SMG) runs Seoul Pavilion at the CES 2022 for three days from January 5. This year’s CES is held offline in Las Vegas for the first time in two years. Seoul Pavilion is the largest Pavilion for Seoul. In addition, 25 innovative companies headquartered in Seoul joins to promote Seoul’s global profile.
The Pavilion stands in the Eureka Park (Tech West), an exhibition arena for global startups. The 310㎡ Seoul Pavilion is the largest-ever Pavilion the SMG has even run. This year, six (24%) of the startups participating in the Seoul Pavilion won Innovation Awards for CES 2022. They are expected to promote Seoul’s excellent technologies to the world by winning the award.
The SMG has been running support programs for companies by cooperating with Plug and Play, the investor and accelerator in Silicon Valley. Most notably, Seoul has been running the “Global Accelerating Program” to provide comprehensive business diagnosis, tailored training, consulting, and startup-investor matching opportunities.
In Seoul Pavilion, a stage is installed to hold diverse events, such as startup pitches and signing ceremonies of MOU. The SMG holds “Seoul Pitching Day” every day to assist startups in entering the global market. Seoul invites global venture capitals, accelerators, and buyers for every pitching event.
Other than this, the Seoul Pavilion holds “CES Eureka Seoul Forum” to share insights regarding advances and transformation of digital technologies after the outbreak of COVID-19.
“The safety of workers at the Seoul Pavilion is as important as the business performance of participating companies. Therefore, we will assure the safety of the Pavilion by developing a specific manual to deal with COVID-19,” said Kang Yo-Sik, President of the Seoul Digital Foundation. “As we are participating in the event amid the resurgence of COVID-19 and Omicron, we will go all out to achieve tangible results.”