Bureau and Corporate Funded Body
Enjoying the benefits of “Discover Seoul Pass” with one single card – a special pass for foreign tourists. As this pass grew in popularity and 25,000 cards were sold barely two years after the card was first released, Seoul City has partnered up with Seoul Tourism Organization to unleash a new card on May 5th (Wed) with upgraded services and functions. The goal is to firmly establish this pass as a must-have tourism product in Seoul.
Discover Seoul Pass is a tourist pass that Seoul City introduced in July 2016 specially for foreign tourists. This card does not only allow free admission to Seoul’s popular tourist attractions, but tourists may also enjoy Seoul’s major tourist attractions in a convenient and effective manner according to their various preferences thanks to the card’s public transportation function, its shopping discounts, its pass to Korean culture experiences, and more.
The newly released Discover Seoul Pass has five main upgrades: ① Access to more tourist attractions, ② Mobile versions of the pass, ③ Strengthened transportation function, ④ Diversified pass, ⑤ More sellers and distributors.
First, the number of tourist facilities to which card holders can be admitted free of charge or with a discounted price has been increased from 32 to 66.
Second, a brand-new mobile pass has been unleashed. Tourists can now download the Discover Seoul Pass mobile application and buy a pass through it whenever they wish and wherever they may be. This is to answer the problem of the previous inconvenient system in which tourists had to firstly buy the pass, then register it on the mobile application, or buy the pass online and receive it at a pick-up location once they arrive in Korea.
Third, the transportation function has been greatly enhanced. While keeping the previous T-money function, a one-way Incheon International Airport – Seoul Railway Station (AREX) boarding pass, a one-day City Tour Bus boarding pass, and a 24-hour voucher for Seoul Bikes “Ttareungyi” have also been added.
Fourth, the pass has been diversified with a new 72-hour version added on top of the previous 24-hour and 48-hour passes. Keeping their prices, the 24-hour pass is sold at KRW 39,900 and the 48-hour pass at KRW 55,000, while the 72-hour pass can be bought at KRW 70,000. The prices are the same for the mobile version of the pass.
Fifth, there are now 50 online and offline distributors, compared to the previous 37.
Meanwhile, after analyzing the routes of pass users through big data, it was revealed that most foreign tourists using the 24-hour Seoul Pass start by visiting Gyeongbokgung Palace and visit Namsan Seoul Tower in the evening to end their day while enjoying the city’s night view.
For more information on where to use, how to use, and how to buy the pass, please visit https://www.discoverseoulpass.com.
Seoul City and Seoul Tourism Organization are distributing a Discover Seoul Pass which offers free admission or discounts to Seoul’s most popular historical, cultural, and entertainment sites for the convenience of Free Independent Travelers.
※ For more information, please visit https://www.discoverseoulpass.com