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  • Seoul releases the Discover Seoul Pass EXO special edition

  • SMG 23
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    • –A total of 1,000 copies of the EXO special limited edition of Discover Seoul Pass to be released on August 20
    • –The EXO edition consists of ten cards using individual photos of each member and images of the entire group
    • –It can be used for free admission to 36 major tourist attractions and discounts at 30 tourist facilities
    • –Purchase reservations can be made online from August 7 and the purchase voucher to be sent by email to allow to buy the pass at the Myeongdong Tourist Information Center or at SMTOWN Theater

    SEOUL, SOUTH KOREA, August 8, 2018 – A total of 1,000 copies of the special limited edition of “Discover Seoul Pass” will be released on August 20 using photos of EXO, one of the popular boy band groups representing the “Korean Wave.”

    The Seoul Metropolitan Government and the Seoul Tourism Foundation said that they have recently completed the production of EXO special edition of the Discover Seoul Pass in cooperation with SM Entertainment, the management company of EXO. Since EXO has a large number of overseas fans, the city government expects that the EXO edition will help attract them to visit Seoul. It will also be a memorable souvenir for fans who visit Seoul.

    The Discover Seoul Pass is a travel card developed exclusively for foreign tourists. It was released firstly in July 2016 by the Seoul Metropolitan Government and the Seoul Tourism Foundation. It is optimized for international individual tourists who prefer to travel freely in the city.

    The EXO edition consists of ten cards – eight cards with individual photos of each member of the group, and two cards using images of the entire group. The number of production per card is 100 copies.

    Discover Seoul Pass EXO edition offers free admission to 36 major tourist attractions of Seoul, and provides discounts at 30 tourist facilities. The price is 39,900 won each. The expiration date is five years from the date of issue, and it is available for 24 hours from the first use.

    Reservations can be made online at the official website of Discover Seoul Pass (www.discoverseoulpass.com) from August 7. And then the purchase voucher will be sent by email for applicants to allow buying the Pass at the Myeongdong Tourist Information Center run by the city government or at SMTOWN Theater. If there are more reservations made than the number of cards, the voucher will be drawn randomly. If there is less application, the voucher will be drew again or sell the remaining cards on the spot.