Festivals in Seoul

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Information as of 21 Feb, 2017

The Seoul Friendship Fair 2017 will be held at Seoul Square, Mugyo-ro and Cheonggyecheon Square areas. The festival will be full of fun attractions and foods including traditional performances by sisterhood and friendship cities, diverse cultural programs, World Food Exhibition, which will display and sell traditional food from over 60 countries, and World Tourism Promotion Exhibition. Some of these programs are citizen-participatory. Globe Recipe offers families a chance to cook popular foreign food and World Costume Flash Mob is a chance for people to gather at Seoul Square and enjoy performances.
We cordially invite you to a trip around the world in two days at Seoul Square.

Overview of the 2017 festival

  • ○ Time: Sept. 2, 2017 (Sat) ~ Sept. 3 (Sun) ※ Opening ceremony: 4:30pm, Sept. 2 (Sat)
  • ○ Place: Seoul Square, Mugyo-ro and Cheonggye Square area
  • ○ Description
    - Participation by over 60 embassies in Korea: World food, tourism promotion exhibition, performances by overseas cities, world landmark photo zone
    - Global parade, global sharing zone, global fashion show, Lego experience hall, world costume flash mob, etc.
World Traditional Costume Fashion Show World Tourism Promotion Exhibition World Food Exhibition
< World Traditional Costume Fashion Show > < World Tourism Promotion Exhibition > < World Food Exhibition >

『2017 Seoul Friendship Fair』 PR Poster

『2017 Seoul Friendship Fair』 PR Poster

Major programs of the 『2017 Seoul Friendship Fair』

Performance 1) Performance by Sisterhood / Friendship Cities

  • ○ Place: Main Stage at Seoul Square
  • ○ Description: Traditional performances by country ※ 180 participants from 13 countries in 2016

Major programs of the 『2017 Seoul Friendship Fair』

Performance 2) K-Style Taekwon Dance and B-boy performance

  • ○ Place: Seoul Square
  • ○ Description: Modern Korean performance by the national Taekwon Dance team and the leading B-boy team in Seoul

K-Style Taekwon Dance and B-boy performance

Interactive program 1) World Tourism Promotion Exhibition and Food Exhibition

  • ○ Place: Seoul Square ~ Mugyo-dong Street, Cheonggye Square
  • ○ Operation: Participating embassies in Korea
  • ○ How to Participate: Operate a booth by country ※ 68 countries participated in 2016
  • ○ Description: Install a unique booth that represents the characteristics of each country and operate programs featuring traditional food, tourism contents and exhibitions
    - World Food Tasting: Display and sales of traditional food from each country
    - World culture experience: Costumes, traditional instruments, photo zones, photo printing, etc.

World Tourism Promotion Exhibition and Food Exhibition

Interactive program 2) World Costume and Hanbok Flash Mob

  • ○ Place: Seoul Square
  • ○ Operation: Performance groups wearing the traditional costumes of the world or hanbok
  • ○ How to Participate: Rent hanbok on the day of the fair do encourage citizen participation

World Costume and Hanbok Flash Mob

Interactive program 3) Cooking Class – Recipes from around the world

  • ○ Place: Mugyo-ro, Cheonggye-ro
  • ○ Operation: Lectures by experts of world cuisine
  • ○ How to participate: Cooking event for family visitors who would like to learn how to cook world food

Cooking Class – Recipes from around the world