Seoul City and the Sejong Center for Performing Arts will hold the first Gwanghwamun S-Day, a new festival conceived with the aim of allowing Seoul’s citizens to experience culture and art, in a bid to establish a family-oriented, participatory, street culture by utilizing the cultural facilities of the member organizations of the “Sejong Belt.” The so-called Sejong Belt is a coalition of 43 culture and art organizations located in the vicinity of Gwanghwamun Square, including performance halls, museums, art museums, palaces and historic sites.”
Starting on Sunday, March 27, 2011, Gwanghwamun S-Day will present a wide variety of programs designed to enable people to experience and appreciate culture and the arts at cultural facilities across the Sejong Belt, including Gwanghwamun Square, on the last Sunday of every month.
The “S” in Gwanghwamun S-Day stands for Seoul, Sejong Belt, and Sunday.
The festival’s diverse culture and arts experience programs include Sunday Culture Pass, Story Tour, and various street events. Seoul City aims to develop the festival as a representative national festival of Korea, in which citizens can take part and enjoy in person, by transforming Gwanghwamun Square into the Montmartre of Seoul.
By correcting the operational problems identified during the festival’s test run, Seoul City plans to encourage its citizens to participate in the festival. It will also continue to add and develop various street event programs, including performances (costume play and B-boying), art markets, and a garden book fair.