Bureau and Corporate Funded Body
In a survey of potential foreign visitors to Korea conducted by the Korea Tourism Organization in 2014, more than half of the respondents (50.2 percent) answered that “hallyu” was the first thing that came to mind when they thought of Korea. However, foreign visitors also pointed out that opportunities to experience and enjoy hallyu content during their visit to Korea were limited.
In response to this, on August 17, 2015 (Mon), Seoul Metropolitan Government launched a program for foreign visitors in Seoul to experience K-pop at SMTOWN@coexartium, a major hallyu attraction in Seoul. The program will be available on Mondays and Tuesdays every week until November 24, 2015 (Tue), offering a total of 30 sessions.
Any foreign visitor to Seoul may participate in the K-pop program. Reservations can be made for up to two spots per person on the Seoul Metropolitan Government’s Hallyu Tourism Website (http://hallyu.visitseoul.net), with a maximum of 15 people joining each session.
Program participants will receive a guided tour of SMTOWN STUDIO, where they will spend half an hour experiencing the life of a hallyu celebrity and one hour learning the latest K-pop dance moves in a dance training room. A professional choreographer will lead the class, teaching dance moves designed especially for beginners. Also, a translator will be present to ensure that each session goes as smoothly as possible.
▶ Inquiries: Seoul Metropolitan Government Hallyu Tourism Website (http://hallyu.visitseoul.net)