The Seoul Metropolitan Government (SMG) will hold the Clean Hangang River campaign led and participated by citizens in order to reduce the unauthorized disposal of trash in Yeouido Hangang Park. The campaign will occur from 4pm to 8pm on August 3rd, 5th and 12th along with fun events during the Hangang Summer Festival.
There are numerous civil complaints during the Hangang Summer Festival where trash disposal increases twofold. That is why the SMG will hold the Clean Hangang River campaign in 2017 with I SEOUL U.
The ‘Clean Hangang River’ campaign seeks to instill public awareness that throwing away trash is a fun and exciting experience. It is a movement to inspire self-confidence in the fact the citizens can lead the campaign to create a pleasant environment to live in.
Meokkaebi, a monster that eats trash, is a creative character that attracts the attention of citizens. Citizens dispose the trash with Meokkaebi. Trash bins designed in the shape of Meokkaebi will be installed in various locations around Yeouido Hangang Park.
|Can & Bottle Meokkaebi||Disposable Container Meokkaebi||Flyer Meokkaebi||Trash Bag Meokkaebi|
Those who participate in the trash disposal event will receive free gifts. Meokkaebi face painting and other events will also be held during the campaign.
Overview of Clean Hangang River: