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Last Saturday (Nov. 16, 2019), a unique pop-up store opened in Galeries Lafayette, a department store in Paris, France, that boasts a 120-year history with faithful shoppers and tourists. This was the first ever pop-put store launched in Europe where one can taste Korean desserts, which are not very widely promoted compared to other K-Foods....   Read more

From November 21 (Thu.) to December 26 (Thu.), 2019, Seoul Foundation for Arts and Culture will display the public art project “Sowonbandi” supported by Han Sung Motors Co. Ltd. and in which 5,000 citizens participated, from the Deoksugung Stonewall Walkway to the Seoul Museum of Art. “Sowonbandi” is a small lantern meaning “wishing firefly light.”...   Read more

Seoul opens I‧Seoul‧U Partners Pop-up Store from November 20 to December 1, 2019, in ArtArch Gallery located near Hongdae, Mapo-pu, Seoul. The store is launched to sell products born through branding jointly conducted by I‧Seoul‧U, the brand of Seoul, and small- and medium-sized companies. The I‧Seoul‧U Partners Pop-up Store is a unique pop-up store where...   Read more