The Seoul Metropolitan Government is offering 1,000 visitors an opportunity to experience Korean culture under the 「2012 Introducing Seoul Culture」 program. The first participants in the program were a group of twenty-two multiracial students from New York and LA, who visited Korea from Aril 5 to 15 to participate in 「Project Bridge」, a youth cultural exchange program conducted by the Korea Society.
On April 13, the group experienced Korea’s traditional culture, including Taekwondo and Korean lifestyle and traditions at Namsangol Hanok Village, and toured Bukchon’s eight scenic sights and the Gahoe Museum. Upon their return to the USA, the participants will post pictures taken during the tour and comment on their experiences on Seoul Metropolitan Government’s English-language homepage, Facebook and YouTube in order to share cultural information about Seoul.
Launched in 2008, the 「Introducing Seoul Culture」program will provide age-specific, national and seasonal customized courses for foreign visitors this year, in a bid to present a more varied image of Seoul.
The 「Introducing Seoul Culture」program has contributed to improving Seoul’s brand image by presenting Seoul culture to a combined total of 9,350 foreigners, international students, diplomats, foreign officials, foreign press corps, crew members and exchange students.
※ The Korea Society is a New York-based non-profit organization that introduces Korean Culture and Art through performances, exhibitions, movies, forums and publications.